The Do-It-Yourself (DIY) ethic is punk. Zinesters participate in DIY through a network of independent publishers, distributors, writers, artists, musicians, and political activists among others. With an “out there” or "in your face" attitude, DIY promotes an ethic that demands freedom from the control and ubiquity of large national and multinational corporations. DIY counters corporate culture, industrialization and mass consumption through small scale enterprise.
There are numerous source materials advising potential zinesters about how to create zines and the costs associated with them. The Punk and DIY ethic of zines is communicated through how-to zines such as stolen sharpie revolution: A DIY ZINE RESOURCE BY Alex Wrekk
Distributing and promoting zines occurs through the DIY network. No cost strategies include:
- leaving them in public places,
- placing them in library books,
- trading at zine symposiums,
- selling by consignment through independent commercial outlets,
- selling by consignment through zine distributors or “distros”, and
- selling by consignment or on loan through zine libraries.
Many DIY publications include notices by zinesters advertising that they have zines for sale or trade.