This picture does not seem to tell us much, so maybe we should look at the Arecibo Message as a 73 by 23 character message.
0000001010101000000000000101000001010000000100100010001000100101100101010 1010101010100100100000000000000000000000000000000000001100000000000000000 0011010000000000000000000110100000000000000000010101000000000000000000111 1100000000000000000000000000000000110000111000110000110001000000000000011 0010000110100011000110000110101111101111101111101111100000000000000000000 0000001000000000000000001000000000000000000000000000010000000000000000011 1111000000000000011111000000000000000000000001100001100001110001100010000 0001000000000100001101000011000111001101011111011111011111011111000000000 0000000000000000010000001100000000010000000000011000000000000000100000110 0000000001111110000011000000111110000000000110000000000000100000000100000 0001000001000000110000000100000001100001100000010000000000110001000011000 0000000000001100110000000000000110001000011000000000110000110000001000000 0100000010000000010000010000000110000000010001000000001100000000100010000 0000010000000100000100000001000000010000000100000000000011000000000110000 0000110000000001000111010110000000000010000000100000000000000100000111110 0000000000010000101110100101101100000010011100100111111101110000111000001 1011100000000010100000111011001000000101000001111110010000001010000011000 0001000001101100000000000000000000000000000000000111000001000000000000001 1101010001010101010100111000000000101010100000000000000001010000000000000 0111110000000000000000111111111000000000000111000000011100000000011000000 0000011000000011010000000001011000001100110000000110011000010001010000010 1000100001000100100010010001000000001000101000100000000000010000100001000 0000000001000000000100000000000000100101000000000001111001111101001111000