The first designer for the College of Education was Kathleen Heinz. She was hired to work on the capital construction campaign for the HEDCO education building around the turn of the century.
Kathleen brought Lillian on during 2003 because the workload increased
The shop served only the dean’s office, and primarily created pieces for communication with donors
The marketing team now serves the entire college, and priority is maintained by the dean’s office, development team, and academic departments of the college
College leadership decided that the college should strategically market itself, and it hired Cody Pinkston to direct that effort in 2012
Cody hired Aaron Montoya during summer 2013 to produce electronic media and help with print design and production
Kathleen Heinz retired from her designer role and left our shop during late 2013
Workflow
We model our workflow after a small design studio and work with each other in a similar regard
We work fairly independently and sometimes remotely
We meet informally, regularly to keep up with specific tasks or projects
We also meet bi-weekly to update the entire team on current events, priorities and to plan and critique
We use Trello to manage our projects and communicate with our clients
Cody recently created our online intake form that should help clients think through their projects in helpful ways as they are asking for our help
Lillian handles most print design work
Cody writes most copy and produces nearly all of our video presentations
Aaron and Cody cover events to produce written pieces and visual media
Aaron makes photographs, emails and websites
We all contribute however we can, and sometimes we are outside our traditional comfort zones, with all of us writing occasionally, designing for print and the Web and making photographs of people and during events
Lillian and I work together to create a connection and visual coherence among the print and digital assets we produce
Cody is our project manager, so all assignments of work should be coordinated and prioritized by him. He creates assignments based on the work he commits to for various clients. Cody usually meets with the clients first, and during the initial discussion, Lillian and I are not usually present.
We employ some students in our efforts. A young woman helps produce some of our social media and engages with our online communities as part of her work-study obligation. Cody recently hired a student who is charged with producing student profiles.
Print Design
Looks not logos
Lillian has worked hard to keep folks within the college community from using logos to represent themselves. She instead guides them to an aesthetic theme based upon a set of graphical elements and arrangements while conforming to UO graphic language standards.
Looks not logos
Service Learning Program
Electronic Design
Writing
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